About F+N
Feather & Noise, commonly known as F+N, is an Australian fashion label and online community founded by Alison Long in 2013, inspired by her retail, buying, design and development experience spanning over a decade before embarking on her journey into motherhood.
What began as a small knitwear range sold at local markets grew into a thriving online store, fueled by organic social media engagement and the incredible support of our growing community. Over the years, F+N has launched countless collections, expanded its team and operations, and collaborated with influencers and businesses across Australia and around the world.
Despite our growth, F+N remains true to its roots, offering inclusive, everyday fashion designed in Australia, while continuing to expand our wholesale offering and reach new customers across the globe. Today, our community has grown to over 200,000 incredible #FandNFam members across our popular social media channels and we couldn't be more grateful.
And now, we're stepping into an exciting new chapter. In 2026, we proudly opened the doors to our very first F+N flagship store in Yarraville, Victoria. Located at 30 Birmingham Street, Yarraville, Victoria 3013. Our new store brings the F+N experience to life in a physical space, giving our community the chance to discover our collections, connect with our team and experience the welcoming, inclusive spirit of F+N in person.
If you've made it across to this page and found yourself itching to be a part of this wonderful community, to feel empowered every day in styles that take you throughout the working week and into the weekends, then come join our #FandNFam. Whether you're shopping online, visiting us in store or discovering F+N through one of our amazing wholesale partners, there's always a place for you here.